October 2025 Internal Newsletter

ASCO Email Marketing Dashboard

• 13 Total Emails sent from Jan-Aug 31, 2025 reached 58.7K Total Unique Opens and 14.7k Total Unique Clicks. • With only one/single email sent during the current month, growth in open rate & click rate also slowed down vs previous duration. • Nonetheless, email metrics continue to perform above the established benchmarks for CTR, Open Rate, Click Rate & Unsubscribe Rate To view full results: https://tableau.schneider-electric.com/#/site/ASCO/views/ ASCOEmailMarketingDashboard/2025Summary?:iid=1 • A total of 453 published messages for Social Media platforms generated 17.17M Post reach, 93K Impressions and 244.8K link clicks. • With few published messages in August, post reach and link clicks experi enced slower growth (less than 1%) vs last duration • Current LI & FB ER & CTR actual YTD scores remain to fall short of the tar get. To view full results: https://tableau.schneider-electric.com/#/site/ASCO/views/ ASCOSocialMediaDashboard/Summary?=null&:iid=2 ASCO Social Media Dashboard • As of YTD Jun-Aug 2025, ASCO Google Search Ads campaigns received total of 857.6K impressions and 12.1K clicks with an Avg CPC of $0.33 & 1.41% CTR • MBL Case Study Search Ad earned 792.8K Impressions & 9.5K Clicks with $0.15 Avg CPC & 1.2% Avg CTR. • While ATS 100 Search Ad campaign increased Impressions (+68%) & Clicks (+102%) after a month. Received a total of 25.8K Impressions & 2K Clicks w/ $1.19 Avg CPC & 6.61% CTR • In addition, SourcePacT Ad which has been re-targeted to air in only 3 states in US also increased Impressions (+150%) & Clicks (+131%). Earned total of 39K Impressions & 540 Clicks, w/ $0.64 Avg CPC & 1.39% CTR. To view full results: https://lookerstudio.google.com/reporting/87826e71-30df 412a-981e-5c3c42cb0cf9 New Campaign Dashboard: ASCO Google Search Ads