July 2023 Internal Newsletter

This newsletter informs everyone across ASCO Power Technologies of the latest updates and events. It will keep you updated on the latest marketing materials and developments.

July 2023 Internal Monthly Newsletter

Why I like singing ~ Shivani Sagar

Training Section

Unlocking the Power of Data: Business Intelligence Highlights

Future proof your career with digital upskilling and enhance your digital capabilities. Take Digital Boost 2023 and get up to date with the latest digital trends

Start Your Journey


Know, grow, and protect the company Gear Up With the Sales Conversation Tool The ASCOPower3D+ App Needs Your Input! Saudi Arabia Innovation Summit! Unlocking the Power of Data

Marketing Update bFO Sales Update Events Corner Collaborator’s Note - Franz Ybud Employees Corner July Game - Spot the Difference! Singing - Shivani Sagar


An Update on Multilanguage Sites

ASCO Power Technologies will be decommissioning multilingual websites for English Canada , French Canada by August 2023, Mexico , and the United Kingdom by September 2023. We have decided to redirect the pages of our localized websites to a ded icated ASCO Power page on the Schneider Electric website. This move will help improve functionality and enhance user experience for our customers. By focusing our efforts on a single platform, we will be better equipped to deliver an exceptional online experience to all our customers, regardless of location or language.


Make sure to complete Essential Learnings before September 30, 2023 . Know, grow, and protect the company

Trust at Schneider Electric This training will help you to understand the importance of Trust and how each of us can help to build Trust with our stakeholders. This course is based on the Trust Charter, Schneider Electric’s Code of Conduct.

Cybersecurity for Schneider Electric Use your cybersecurity knowledge to foil the traps used by cybercriminals in everyday life. This learning course is an interactive refresher on the cyber threats you may face and what action you should take to stay protected. This course is mandatory compliance training for all Schneider Electric employees.

Cybersecurity for Customer-facing Employees Completion of this course is recommended to complete for all customer-facing employees. You must complete the training in one language only.

What is Sustainability During this training you will understand what sustainability means for us at Schneider Electric, what are the current environmental and social challenges we are facing, why we need to consider social and environmental challenges as a whole and how a company can act. This training will end with an overview of Schneider Electric’s sustainability strategy.

Quality: The Safety of our Customers Quality is one of our top priorities primarily because it’s the safety of our customers and our field teams. This training will motivate you to adopt a 0 defect mindset and boost our quality culture that empowers all employees to move from correction to prevention.

Anti-Corruption at Schneider Electric In Schneider Electric we have a zero tolerance for corruption. In this curriculum you will have the opportunity to raise your awareness on rules and expectations when it comes to domains presenting corruption or compliance risks such as facilitation payments, conflict of interest, gifts and hospitalities, business agents, policies dedicated to them, and the speak up mindset.

Leading Agile Teams To provide maximum value to our customers in a fast changing world while enhancing collaboration and entrepreneurship, we have adopted the Agile ways of working. Agile teams have increased expectations from their leaders compared to traditional teams.

Design Quality Fundamentals The Design Quality Fundamentals training will cover the top 5 fundamentals of Design Quality that will help you achieve robustness and reliability in design: Critical to Quality Characteristics, Mission Profile, Parameter - Diagram, Design FMEA and Field Reliability.

Schneider Sustainability School Understand environmental challenges and learn what you do to contribute to sustainability.

The Sales Conversation Tool centralizes product information, value proposition, and digital assets for the ASCO Power product line. It will empower sales teams to expand product knowledge and champion our industry-leading critical power equipment. Ready for Battle? Gear Up With the Sales Conversation Tool

Check it Out

Don’t have access? Email rozenaysabel.esqiuvel@se.com or maritess.bernardino@se.com for assistance.

We’re one ticket away!

The ASCO Power Marketing team recently integrated Workfront. Anyone who would like to get marketing assistance should use the tool to streamline collaboration. The integration of Workfront will enable us to accomplish projects with detailed briefs to lessen turnaround time and ensure that we stay on track with the project objectives.

Submit a Marketing request on Workfront

Access the Workfront training video and presentation


The app allows you to understand and see ASCO Power offers in different market segments. The ASCOPower3D+ App Needs Your Input! User feedback will advance our step towards greater omnichannel marketing. Your insight helps improve the app and provide a better experience for customers. Download the app and send your feedback to Jim.Serrano@ascopower.com.

Scan the QR to download!


Medium Voltage Automatic Transfer Switches and Quick Connect Products are now in LayoutFAST We’ve released the MVATS and the Goldstar Products (QCPs) in LayoutFAST . Users can now include these ASCO solutions in the free software for building information modeling (BIM) and electrical design.

View Here

Discontinued Products Cross-Reference

Find Schneider Electric alternatives for decommissioned ASCO products.

Learn More


Over 2,000 customers, partners, and industry experts discovered an unforgettable 2,000-square-meter experience, where our innovative products took center stage. Check out the Saudi Arabia Innovation Summit!


Technical Brief: Ensuring Service Personnel Access for Data Center Backup Power Systems Preparing access protocols to enable power system maintenance and testing programs can help data centers mitigate interruptions despite restrictions.

Learn More

Technical Brief: Specifying ATS for Selectively Coordinated Power Distribution Systems in Commercial Facilities This article lists considerations when selecting transfer switches for selectively coordinated systems.

Learn More

Unlocking the Power of Data: Business Intelligence Highlights

As businesses face ever-evolving challenges, business intelligence remains a vital tool for decision-making and strategy formulation. Our BI team delves into the latest developments and breakthroughs that shape the landscape of business intelligence for ASCO Power Technologies. Here are some of the Business Intelligence Highlights as of July 2023: • Created Dataserv dashboard • Automated invoice monitoring from Dataserv • Automated material requirements planning (MRP) tracker and metrics • Established a project management tool • Ongoing lean six sigma projects for Mexico Reynosa Automation • Schneider Electric NAM Project Data Office and One Referential • Launched ASCO International Orders & Sales Dashboard

Learn More


Trade Show

• ASCO joined the 7X24 Exchange Spring Conference Leads together with Schneider Electric. - We were able to gather 111 leads from this event held last June 7, 2023.

ASCO Website

Highlight for YTD 2023:

• As of YTD June 2023, ASCO Website reached 589K Pageviews, 257K Sessions with a 1.39 average session per user and a bounce rate of 57%.

Highlight for Current Month (June 2023):

• During June 2023, our Company Website earned 81K Pageviews and 36K sessions, • Web Traffic is still driven by Organic Search, with 17K users followed by Direct Search with 7K users


Unlock new opportunities for growth with competitive analysis!

Thank you for attending our recent sales enablement launch meeting. We truly appreciate your unwavering support in the development and success of our sales initiatives. The competitive overview should be extremely helpful in giving your product presentations an extra boost. To access the presentation, scan this QR Code.

For those who were not able to join us during the call, you can still stay abreast of the new tool that will elevate your sales strategy by scanning the QR Code. We thank you once again for joining the call and should you have any questions, please don’t hesitate to contact rozenaysabel.esquivel@se.com .


The Rise of Source Management and the new UL Provisional Standard

Facilities are switching to a new way of power distribution for power resiliency and economic optimization. The new ASCO Power Technologies and CSE webcast titled “The Rise of Source Management and the New Underwriters Laboratories Provisional Standard” will describe the profound changes impacting electrical infrastructures today. The event will happen on July 12, 2023, at 1:00 PM CDT.

Register Today

Upcoming trade shows

Catch the Digital Hub in action at the events below. The hub offers visitors a chance to interact with industry-leading backup power equipment.

Event Name

Event Date

Event Website

San Antonio, TX - Henry B. Gonzalez Convention Center St. Charles Convention Center

American Society for Healthcare Engineering (ASHE)

August 6 - 9

Electrical Expo 2023

August 23 - 24

Find More

Event Results:

May 25th Mobile Classroom Event in Indianapolis:

Total of 6 Attendees recorded in Marketo • 2 Tagged as Assessed but No Opportunity • 4 Tagged as attended but needs further qualification

June Trade Shows:

NFPA Conference 2023 (June 19th - 23rd)

Total of 30 leads for power products that needs further qualification

7x24 Exchange Spring Conference (June 4th – 7th)

Total of 122 leads that needs further qualification


Franz Ybud Digital Marketing Specialist Social Media

Empowering employees to become advocates through platforms like the Advocacy platform not only strengthens ASCO Power’s brand online, but also amplifies our company messages and promotions, thereby increasing brand awareness. By leveraging the collective voices and passions of our employees, we can create a chorus of advocates who enthusiastically champion ASCO Power, elevating our brand to new heights and solidifying our position as industry leaders.

SE Employee Advocacy

Access the Tool here!


Last June, 74 ASCO employees earned 23,951 points by sharing assets!

Sharing is a GREAT way for ASCO to gain visibility and reach more leads in the backup power community. Plus, it is an easy way for YOU to help ASCO Power Technologies rise in an increasingly digital world. We also have a monthly contest to reward top advocates with StepUp points! So, make sure you don’t miss out. The leaders for this month are:

North America


• Joseph Carlson • Rachael Renna • Westmore Bowman

• Kenneth Luab • Ivan Earl Junio • Christine Mae Almendras

Amplify ASCO’s voice by linking your social media account to the SE Advocacy platform, checking the latest ASCO posts, and sharing them on your profile. In case you missed the education session for the program, The Social Advocacy Training explains the following:

• Employee Advocacy • Reasons to be an Advocate • Employee Advocacy Features

If you want to participate on social media but don’t know what to share, this is your chance! Try the SE Advocacy tool today.


Now it’s time to tip our hats to individuals who went above and beyond!

ASCO Power Technologies shows gratitude to the following star employees for June 2023 . Your hard work does not go unnoticed. We thank you for lifting the team with your talent and dedication.

Congratulations to the following Top Performers from each team: Top Performers

Customer Service

Supply Chain


Maricar Abiog

John Raner Pascual

Shirley Ann Ricalde

Edgarlyn Blesilda Villafranca

Technical Support

Sameen Al Hasani

Daisy Buac

Leonardo Menor Jr.

Francis Fernandez


Syrell Barlam

International Inside Sales

Albert Baybayon

Domestic Sales Support

It’s time to bust out the confetti to celebrate a new hire and a promotion !

Alexon Tamson IS Quotation Team

New Hire

Technical Support

Aylin Baldemor National Accounts

Eric Erosedo

Kenneth Luab National Accounts


Reynaldo Oredina Jr. Team Leader Quotation Team Aaron Sulpas Jr. Project Manager National Accounts

Bernabe Gerodias IS - Domestic (East)

Aubrey Lauren Paygane IS - Domestic (Central)

Manuel Micko Quintana IS - Domestic (West)

Ivan Earl Junio IS - Domestic (MaNe)


Train your eye and improve your observation skills by playing this simple but fun picture game. There are 7 different things in the picture below. SPOT THE DIFFERENCE!

Send your answer to rozenaysabel.esquivel@ascopower.com for a chance to win Step-Up Points!

CONGRATULATIONS to last month’s winners!

Danny Villaroel

Witold Lemczyk


Why I like singing: • It’s a great stress reliever • Singing helps her stay close to her roots and continue growing spiritually What I find challenging: • It’s hard to find time to sing • It can be quite difficult to look for a professional trainer to help me improve my singing She started singing while singing Bollywood songs with friends when she was ten years old. People told her that she has a sweet voice. Since then, she has participated in singing competitions and even started classical singing training before she moved to Canada. Meet Shivani Sagar , a skilled project manager who is highly efficient in executing complex tasks. With her natural talent for leadership and problem-solving, she excels in coming up with creative ways to meet business objectives. Off work, she channels this creative energy into the art of singing.

Want to share your hobby? Answer this form to get featured in the next newsletter!

Editorial Board

Marketing Team:

Roxanne Larcher

Larry Grodsky

Rozena Ysabel Esquivel Publisher

Jim Serrano

Jamison Taylor

Maritess Bernardino

Cristine Isorena

Syrell Barlam

Rolando Calderon Jr. Creative Director

Gino Yambao

Franz Raimund Ybud

Shannen Clui Anabo

Read Previous Newsletter: January | February March | April | May | June

Stella Mares Sarmiento Editor-in-Chief


Made with FlippingBook - professional solution for displaying marketing and sales documents online