April 2023 Internal Newsletter

ANALYTICS CORNER

Events

ASCO successfully launched its 1st International Webinar last March 28, 2023. Achieved 267 Registrants and a total of 64 Attendees for the event. From Feb 3, 2023 - March 31, 2023, a total of 63 Attendees were recorded for Lunch & Learn. 7 of them were Repeat Attendees.

Source Data: Marketo Extracted Registrations & Attendance

ASCO Website

Highlight for YTD 2023: As of YTD Mar 2023, ASCO Website earned 342K Pageviews, 50K Sessions with a 1.35 average session per user and a bounce rate of 56%. Highlight for Current Month (Feb 2023): During Mar 2023, our Company Website gained 121K Pageviews and 50K sessions, Web Traffic is driven by Organic Search, with 22K users followed by Direct Search with 8K users

Source Data: ASCO Website Google Analytics