September 2022 Internal Newsletter

ANALYTICS CORNER

ASCO Website

YTD Aug 2022: • As of YTD Aug 2022 ASCO website earned 756K page views and 293K sessions with a 2.01 average session per user and bounce rate of 52%. Aug 22 : • ASCO earned 105K Pageviews and 38K sessions, with 49% bounce rate during August 2022. • Web Traffic is driven by Organic Search (71% Pageviews, 64% Sessions) using Google/Organic and Direct Search (16% Pageviews, 20% Sessions). • Among ASCO Marketing Asset Pages, Technical Brief, Drawings Manuals, Sales Literature and FAQ received the Top 5 highest pageviews while FAQ and Technical Brief remain to have the highest number of sessions. • Among marketing campaign groups, Google/CPC Campaign and Interactive 3D Facilities are the top drivers to ASCO Web performance this month.